'It is not the best product that rules the market, it is the best-known product that rules.'
It has become really important for brands to establish themselves in the industry. Their entire strategy revolves around how they can create a unique space in the market which belongs entirely to them.
In the next 20 days, it will be an end of the whole decade and I guess it is right time that we reclaim the fact that it is advertising and marketing strategies that drives the business.
Think about all the products that you purchased because of the compelling tagline, or just because that product is endorsed by your favorite star. This is how a good advertisement influence consumer.
A great advertisement is about how it drives and convinces customers to purchase the product. Advertisement is basically a strategy that a company uses to tell the world that I have a product, this is how it works & why you should only buy it. From recent times advertisements have become more creative, minimalist & subtle, setting the expectation bar too high!
Advertising is the methods as well as practices utilized to bring products, solutions, views, or causes to public notice for the objective of encouraging the public to react in a particular way towards what is promoted. The crucial elements that assist us to highlight marketing consist of graphics, message, colours, pictures, videos, and also computer animations.